Stablecoins as Everyday Payment Tools? Visa Study Debunks the Myth: Over 90% of Transactions Come from "Non-Organic Users"

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A recent study by digital payment giant Visa, cited by Bloomberg, reveals that over 90% of stablecoin transactions aren’t initiated by real users. This casts doubt on claims that stablecoins are becoming mainstream payment instruments.

The Contradiction in Stablecoin Adoption

While proponents argue that stablecoins like USDT facilitate cross-border payments and serve as dollar alternatives in emerging markets (Africa, Latin America, and South Asia), Visa’s data tells a different story. Key findings:

👉 Why stablecoins struggle with real-world adoption

Industry Optimism vs. Reality

Major fintech players remain bullish:

Yet, practical hurdles persist:

"Stablecoins are still in their infancy as payment tools. Long-term potential exists, but short-term focus must be on improving existing mechanisms."
Pranav Sood, Airwallex EMEA MD

The Measurement Challenge

Tracking "real" crypto activity is notoriously difficult:

👉 How Visa’s findings impact crypto’s future

FAQ: Stablecoin Viability

Q: Can stablecoins replace traditional payments?
A: Not yet. Scalability exists, but organic usage remains low.

Q: Why is transaction volume misleading?
A: DEX trades and arbitrage inflate totals—Visa filters these to isolate genuine payments.

Q: Which stablecoin leads in real-world use?
A: USDT on TRON dominates emerging markets due to low fees, but Visa’s data questions its "daily payment" narrative.

Q: Will fintech integrations boost adoption?
A: PayPal/Stripe’s moves are steps forward, but user education and regulatory clarity are critical.